Prox is a Perth-based web design agency creating secure, accessible and conversion-ready websites for growing Australian businesses, designed in-house and built for performance.
Web Design Services Built To Turn Visitors Into Leads
As a web design agency, we know a website only earns its keep when it brings in enquiries. Prox keeps strategy, custom UI and clean code in one connected pipeline, so nothing gets lost between the first wireframe and the production release.
From component-driven WordPress and Webflow builds to fully custom web architectures, our web design services cover every touchpoint across the digital lifecycle, whether you are a Perth business or based anywhere else in Australia.
As a web design agency for Australian businesses, we run strategy, design and engineering as one connected process.
We create streamlined, high-performing webflow websites for Australian tech startups, B2B businesses and marketing teams ready to get to market faster.
We map out your website in Figma before bringing every detail to life in Webflow. With modular design elements and an easy-to-manage CMS, your team can roll out landing pages and update content without relying on developers. We also configure motion effects, search optimisation and analytics, integrate your forms with your CRM, and walk your team through the platform so they can take charge from launch day.
We develop tailored WordPress websites for Australian corporations, legal practices and growing enterprises that require robust security, room to scale and complete control over their content.
We create bespoke themes and adaptable page layouts without relying on bulky page-building tools. Our team strengthens site security, fine-tunes hosting performance and configures editing permissions to suit larger teams. The architecture is built to support expansion, making it easy to introduce new service areas, office locations and functionality as your business evolves. Each website comes equipped with analytics, automated backups and clear documentation to support ongoing management.
We create conversion-focused Shopify and Shopify Plus stores for Australian retail brands, combining intuitive shopping experiences with streamlined purchasing journeys.
We craft bespoke storefronts, compelling product pages and well-structured collections that make it easier for customers to find what they need and complete their purchase. For Shopify Plus businesses, we develop customised checkout solutions, B2B wholesale portals and multi-store environments. We integrate payment gateways, shipping providers, review platforms and email marketing tools such as Klaviyo, then rigorously test the entire buying process to deliver a smooth, reliable shopping experience.
We develop sales-driven B2B websites for Australian businesses, connecting every touchpoint with your CRM, marketing tools and lead management systems.
We align each page with a specific stage of your buyer journey, from initial discovery to demo bookings. Contact forms, live chat and scheduling platforms integrate directly with HubSpot or Salesforce, while Zapier links your other business applications. Every enquiry reaches your CRM in real time, giving your sales team the visibility to respond promptly and move promising leads towards conversion.
We create conversion-focused landing pages and CRO strategies for Australian businesses looking to get more value from their paid advertising and turn clicks into revenue.
We align every landing page with its campaign message, then refine headlines, offers, forms and layouts using real user behaviour. Heatmaps and session recordings help us identify friction points, while A/B testing reveals which variations deliver stronger results. We build on what works and provide monthly performance reports tracking cost per lead, helping your marketing budget deliver better returns.
We optimise website design and loading speeds for Australian businesses that want smoother user experiences, stronger engagement and better conversion rates across every device.
We refine page layouts, streamline visual elements and improve Core Web Vitals to make your website faster and easier to navigate. From image compression and code optimisation to responsive design and performance testing, we address the issues that slow your site down. The result is a leaner, more responsive website built to keep visitors engaged and support your business goals.
We transform outdated corporate and enterprise websites into modern, secure and high-performing digital platforms that retain search visibility, simplify content management and support long-term business growth.
We assess your existing content, technical infrastructure and security before developing a structured migration plan. Every URL is mapped, essential redirects are configured and SEO value is protected throughout the rebuild. We move your website to a modern, secure platform, with stakeholder reviews, staging environments and thorough quality checks at every stage. This keeps your teams informed, minimises disruption and ensures a smoother launch with as little downtime as possible.
We design and develop accessible websites for Australian businesses, helping make digital experiences easier to use, more inclusive and aligned with WCAG 2.2 Level AA guidelines.
We build accessibility into the design and development process, from colour contrast and keyboard navigation to screen reader compatibility and visible focus indicators. Our team combines automated accessibility scans with manual checks and assistive technology testing to identify and address barriers. We also provide accessibility documentation and a statement outlining the site's accessibility approach and any known limitations.
We help Australian businesses improve their visibility across AI-powered search platforms and integrate intelligent chat assistants that answer customer questions, capture leads and schedule meetings.
We optimise your website structure, schema markup and content to help platforms such as ChatGPT, Gemini and Perplexity understand your brand and identify relevant information. Alongside AI search optimisation, we develop custom chat assistants trained on your business content to handle enquiries, qualify prospects and arrange meetings around the clock. Every integration is designed to fit naturally into your website, keeping interactions helpful, seamless and easy to navigate.
We design intuitive digital experiences for Australian businesses, combining thoughtful user journeys with distinctive interfaces that keep people engaged and encourage meaningful action.
We start with wireframes to map out structure and navigation, then bring your brand to life through polished, custom visual design. Every interface adapts seamlessly across mobile phones, tablets and desktop screens, with clear navigation and purposeful calls to action guiding users through each page. The result is a distinctive digital experience shaped around your brand, your audience and the way your customers prefer to interact.
WEBFLOW WEBSITE DESIGN
FRAMEWORK: We map out your website in Figma before bringing every detail to life in Webflow. With modular design elements and an easy-to-manage CMS, your team can roll out landing pages and update content without relying on developers. We also configure motion effects, search optimisation and analytics, integrate your forms with your CRM, and walk your team through the platform so they can take charge from launch day.
CUSTOM WORDPRESS DESIGN
FRAMEWORK: We create bespoke themes and adaptable page layouts without relying on bulky page-building tools. Our team strengthens site security, fine-tunes hosting performance and configures editing permissions to suit larger teams. The architecture is built to support expansion, making it easy to introduce new service areas, office locations and functionality as your business evolves. Each website comes equipped with analytics, automated backups and clear documentation to support ongoing management.
SHOPIFY & SHOPIFY PLUS E-COMMERCE DESIGN
FRAMEWORK: We craft bespoke storefronts, compelling product pages and well-structured collections that make it easier for customers to find what they need and complete their purchase. For Shopify Plus businesses, we develop customised checkout solutions, B2B wholesale portals and multi-store environments. We integrate payment gateways, shipping providers, review platforms and email marketing tools such as Klaviyo, then rigorously test the entire buying process to deliver a smooth, reliable shopping experience.
B2B GROWTH & LEAD GEN WEBSITES
FRAMEWORK: We align each page with a specific stage of your buyer journey, from initial discovery to demo bookings. Contact forms, live chat and scheduling platforms integrate directly with HubSpot or Salesforce, while Zapier links your other business applications. Every enquiry reaches your CRM in real time, giving your sales team the visibility to respond promptly and move promising leads towards conversion.
CONVERSION RATE OPTIMISATION & LANDING PAGES
FRAMEWORK: We align every landing page with its campaign message, then refine headlines, offers, forms and layouts using real user behaviour. Heatmaps and session recordings help us identify friction points, while A/B testing reveals which variations deliver stronger results. We build on what works and provide monthly performance reports tracking cost per lead, helping your marketing budget deliver better returns.
PERFORMANCE-FIRST DESIGN & SPEED OPTIMISATION
FRAMEWORK: We refine page layouts, streamline visual elements and improve Core Web Vitals to make your website faster and easier to navigate. From image compression and code optimisation to responsive design and performance testing, we address the issues that slow your site down. The result is a leaner, more responsive website built to keep visitors engaged and support your business goals.
CORPORATE & ENTERPRISE WEB REDESIGN
FRAMEWORK: We assess your existing content, technical infrastructure and security before developing a structured migration plan. Every URL is mapped, essential redirects are configured and SEO value is protected throughout the rebuild. We move your website to a modern, secure platform, with stakeholder reviews, staging environments and thorough quality checks at every stage. This keeps your teams informed, minimises disruption and ensures a smoother launch with as little downtime as possible.
DIGITAL ACCESSIBILITY & WCAG 2.2 AA
FRAMEWORK: We build accessibility into the design and development process, from colour contrast and keyboard navigation to screen reader compatibility and visible focus indicators. Our team combines automated accessibility scans with manual checks and assistive technology testing to identify and address barriers. We also provide accessibility documentation and a statement outlining the site's accessibility approach and any known limitations.
AI SEARCH OPTIMIZATION & CHATBOT INTEGRATION
FRAMEWORK: We optimise your website structure, schema markup and content to help platforms such as ChatGPT, Gemini and Perplexity understand your brand and identify relevant information. Alongside AI search optimisation, we develop custom chat assistants trained on your business content to handle enquiries, qualify prospects and arrange meetings around the clock. Every integration is designed to fit naturally into your website, keeping interactions helpful, seamless and easy to navigate.
CUSTOM UI/UX DESIGN
FRAMEWORK: We start with wireframes to map out structure and navigation, then bring your brand to life through polished, custom visual design. Every interface adapts seamlessly across mobile phones, tablets and desktop screens, with clear navigation and purposeful calls to action guiding users through each page. The result is a distinctive digital experience shaped around your brand, your audience and the way your customers prefer to interact.
Purpose-Built Sites Designed To Outperform Others
Real projects from our web design agency: strategy, design and development combined into websites that build trust, convert visitors and help brands scale.
Real projects from our web design agency: strategy, design and development combined into websites that build trust, convert visitors and help brands scale.
We let our track record do the talking. Discover how Prox Digital
Agency drives transformative growth for global brands.
The Website Problems Quietly
Costing You Customers
Outdated visuals and slow-loading pages immediately drive visitors away before they ever see your true business value.
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Inconsistent layouts across different browsers and operating systems create broken user experiences, turning away valuable leads before they can convert.
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Clunky layouts on mobile devices frustrate users on the go, driving the majority of your daily traffic straight to your competitors.
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Poor First Impressions
Outdated visuals and slow-loading pages immediately drive visitors away before they ever see your true business value.
Cross-Platform Compatibility
Inconsistent layouts across different browsers and operating systems create broken user experiences, turning away valuable leads before they can convert.
Mobile Responsiveness
Clunky layouts on mobile devices frustrate users on the go, driving the majority of your daily traffic straight to your competitors.
Why Better Websites
Build Better Businesses
Most agencies sell deliverables. We engineer outcomes. Every engagement runs through a financial lens — because design that doesn't convert is just decoration.
Convert More Visitors
Turn more traffic into real leads and customers through UX and design built to close, not just look tidy.
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Speed on Each Device
Engage your audience with faster load times, responsive design that demands attention, reduces bounce rates, and converts visitors.
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Fast, Secure, Compliant
Built to meet Core Web Vitals, WCAG accessibility standards, and Australian Privacy Act expectations from day one, not retrofitted later.
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A Foundation Built To Grow
Launch on a platform built to scale with the business, so it's not a full rebuild every few years.
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Turn more traffic into real leads and customers through UX and design built to close, not just look tidy.
Engage your audience with faster load times, responsive design that demands attention, reduces bounce rates, and converts visitors.
Built to meet Core Web Vitals, WCAG accessibility standards, and Australian Privacy Act expectations from day one, not retrofitted later.
Launch on a platform built to scale with the business, so it's not a full rebuild every few years.
Every Website.
Every Metric.
Every Win
The numbers behind our website design work: projects delivered, conversions improved and accessibility built in from day one.
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Websites Delivered
120+ Australian businesses transformed their digital presence through sites built to engage users and drive growth.
Revenue Influenced
Our websites have supported measurable business growth through better user experience, stronger conversions and cleaner performance.
Average Conversion Improvement
Strategic UX and conversion-focused design help businesses turn more visitors into leads and customers.
As Standard
Every build meets Australian accessibility expectations from the outset, not as an add-on request.
The numbers behind our website design work: projects delivered, conversions improved and accessibility built in from day one.
120+ Australian businesses transformed their digital presence through sites built to engage users and drive growth.
Our websites have supported measurable business growth through better user experience, stronger conversions and cleaner performance.
Strategic UX and conversion-focused design help businesses turn more visitors into leads and customers.
Every build meets Australian accessibility expectations from the outset, not as an add-on request.
Proof Beyond
The Portfolio
I have engaged several agencies in India; they were proficient with templates and development, yet lacked the innovative ideas we sought upon discovering Prox Digital Agency, their vibrant and imaginative work convinced me that they are the ideal partner for our vision
Prox Design has delivered exceptional results, profoundly transforming both our brand identity and lead‑generation pipeline. The entire team demonstrated professionalism, responsiveness, and a genuine commitment to our success.
During the initial call with Prox, I felt an immediate confidence that eliminated the need to consider any other agency. Their professionalism and innovative redesign of our website delivered exceptional results. I look forward to partnering with them for our digital marketing initiatives
Prox Design spearheads our marketing strategy, significantly enhancing our brand presence. Their efforts have generated higher‑quality leads and deeper audience engagement. I give them my highest recommendation
When you're building a brand, every detail starts to matter. Prox Digital Agency helped us connect the new identity with the website so they actually feel like the same business. Really happy with the direction. The result is more confident and much easier to build on.
I’d worked with a few designers before, but none of them really got what I was trying to say with my brand. Prox Design Studio actually listened. They picked up on the tone, the vibe, the whole story behind it, and you can see that in every little detail. The colors, the layout, everything just felt right.
Most designers I worked with before just made things look nice but didn’t get what I was trying to say. Prox Design Studio was different. They actually took the time to understand my content and what it meant. The posts they made didn’t just look good—they helped tell the story I wanted to share. My feed finally feels like me, and people have noticed the difference.
Build The Website
Your Business Deserves
Tell us what your website needs to achieve and we will prepare a free design mockup. Prox designs and builds websites that turn visitors into customers, with sharp strategy, intuitive UX and reliable performance that grows with your business.
Built On Tools That
Actually Scale
Most agencies sell deliverables. We engineer outcomes. Every engagement runs through a financial lens because design that doesn't convert is just decoration.
Solutions Built Around
How Your Sector Grows
[Awards & Recognition]
Proof Beats Promises
Every Single Time
Join The Growth Journey Of 500+ Brands
[Services Map]
Insights Worth Stealing (So We Publish Them Anyway)
Frequently
Asked Questions
We’ve heard it all. Here’s everything you need to know before working with us.
A web design agency plans, designs and builds your website around what your customers need and what your business needs from them, usually enquiries or sales. Website design covers how a site looks and flows; development is what makes it work behind the scenes. Prox handles both under one roof, so what gets designed is exactly what gets built.
It depends on complexity, features and whether you need a custom build or something simpler. As a guide, brochure-style business websites typically start from around A$5,000, while custom web apps and larger ecommerce builds cost more. Every quote we send is itemised by feature, never a single lump number.
Yes. Every build meets WCAG 2.2 AA accessibility as standard, not as a paid add-on, which matters for genuine inclusivity and for compliance if you're working with government, health, or finance clients.
Yes. Medical website design and development comes with extra weight around accessibility, privacy and trust, and we build with the Australian Privacy Act and patient expectations in mind from the start, not retrofitted after a compliance review flags it.
Not at all. Small business website design is a big part of what we do. We work with businesses of every size, from local operators to larger platforms, and scope each build to match the budget and the goal rather than forcing a one-size package.
Yes. Our team is based in Perth and we design websites for businesses throughout WA and right across Australia, including Sydney, Melbourne and Brisbane, with fully remote, digital-first delivery for clients further afield.
Local knowledge helps, but expertise and accountability decide the result. As a Perth web design company with international experience, Prox combines proven results, transparent itemised pricing and support that does not disappear after go-live.
Perth celebrates brands that dare to stand apart. Prox helps ambitious businesses build stronger market presence, attract the right customers, and create lasting growth through strategy, creativity, technology, and AI-powered marketing.
Our London team works with startups, scale-ups and established companies across the UK and Europe, helping them earn attention, build demand and grow through strategy, creativity and AI-powered marketing, to the same standard we bring to Australia.
Orlando is home to ambitious businesses serving local, national and global audiences. Prox builds digital marketing systems that strengthen brand presence, attract qualified customers, and create sustainable growth through creativity, technology and fast performance.
Dubai moves fast and ambitious brands need marketing that keeps pace. Prox partners with businesses across the region to create digital campaigns, memorable customer experiences and performance strategies that transform visibility into restless commercial growth.
Address
Suite #1051, Perth, WA 6000 114 Goodmayes Road, London,
IG3 9UZ, United Kingdom 7345 W Sand Lake Road, Ste 210,
Office 2890, Orlando, FL 32819 Queen Elizabeth 2, DUQE Square
Business Center, Port Rashid, Dubai
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If you’re looking for a global growth agency that understands growth, execution, and accountability, you’re in the right place.